Understand AI search. Make better decisions.
Practical guides to measuring your brand’s presence in AI answers. Clear methods, useful context and the limits behind the numbers.
How to measure AI visibility: metrics, tools and a practical plan
Measure AI visibility with a practical plan: distinguish brand mentions, citations and competitors, understand the metrics and act on the evidence.
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9 articlesPrompt Tracking: Choose Buyer Questions
Prompt tracking starts with buyer questions. Select useful prompts, keep comparisons consistent, and record changes without overstating AI visibility.
Read more →AI Brand Monitoring: Check Brand Claims
AI brand monitoring shows how AI describes your business. Check facts, sentiment, and sources separately, then turn the evidence into useful site updates.
Read more →AI Overview Tracking: Read the Evidence
Use AI overview tracking to separate missing answers, brand mentions and source links. Learn how to compare observations with Google Search Console data.
Read more →How to rank in Perplexity: a source audit
Learn how to rank in Perplexity with a practical source audit: check crawler access, review citations, and choose the next useful website improvement.
Read more →AI Share of Voice: How to Compare Brands Fairly
Understand AI share of voice with a clear formula, stable competitor set and worked example. Turn changes in your brand's share into content decisions.
Read more →How to rank in ChatGPT: a practical guide
Learn how to rank in ChatGPT by checking search access, citations and brand mentions. A practical example and diagnostic guide show what to improve next.
Read more →GEO vs. SEO: key differences and what your website needs
Compare GEO vs. SEO: goals, practical work and measurement. Understand where AEO fits and decide what your website needs with a concrete example.
Read more →Generative engine optimization: a practical website checklist
A practical generative engine optimization checklist: eight checks for content, technical access and measurement, with examples and clear priorities.
Read more →Inside the Visibility Score: how we turn AI answers into one number you can act on
Seven categories, a published formula, and stored-answer evidence for scored observations. How the FameScan Visibility Score works and why it is gated on presence.
Read more →What answers do your buyers get?
Start with your brand and your buyers’ questions. FameScan helps you understand mentions, sources and gaps.